We started a retention campaign for current clients – Here’s what happened

We started a retention campaign for current clients – Here’s what happened

Automation is a huge buzzword in the marketing landscape today, and with good reason. If you can minimize cost, time, etc. and maximize your output, why wouldn’t you? The pitch ...

Our Weird (But Effective) Approach to Marketing

Our Weird (But Effective) Approach to Marketing

When I first started FGS, I knew that I wanted to do things differently than other companies in the print/marketing industries. I wanted to be able to help clients who ...

6 Mistakes You’re Making With Your Direct Mail Marketing

6 Mistakes You’re Making With Your Direct Mail Marketing

1) You’re doing it all yourself. I know what you’re thinking – “Of course a print marketing company is going to tell me I should be using a print marketing ...

Minor Marketing Changes, Large Business Returns

Minor Marketing Changes, Large Business Returns

I first discovered my love for numbers after reading Malcolm Gladwell’s Outliers. In fact my entire life I never enjoyed the fictional works that most of my peers were into. ...

4 Benefits of Creating a Personal Brand

4 Benefits of Creating a Personal Brand

1. Stand out from the crowd. Let’s be honest, getting an interview can be the hardest part of a job search. With as many as thousands of resumes to compete ...